Paws Paradise

A brand of its own after 17 years

pawsparadise.com (opens in a new tab)

Results

  • 23× Site traffic 18 → 419
  • 8× Clicks from Google 16 → 128
  • 41× Search impressions 141 → 5,860

Source: Google Search Console and GA4, 2025 to September 2026

The Paws Paradise homepage on a laptop resting on a sleek black platform

Paws Paradise is a pet hotel in Boardman, Ohio, with 16,000 square feet of boarding, daycare and grooming. We made their brand, their mascots and their website, and we make their social content.

Client
Paws Paradise
Industry
Pet boarding & grooming
Year
2025
Platform
WordPress + Elementor
Services
Brand identity, Website, Social media

Seventeen years of trust, and a brand-new name.

For 17 years, the facility ran under a franchise brand. When the owners, Scott and Kim, decided to go independent as Paws Paradise, they needed a brand of their own. Their old website was hard to follow and its photos did not show how good the place really is.

Meet Sunny, Coconut and Island.

Three mascots give the brand a friendly face that pet owners remember. Sunny, Coconut and Island lead the homepage and turn up across the site and social posts.

The Paws Paradise mascots: Coconut the cat, Sunny the dog and Island the parrot, in sunglasses and tropical shirts

A tropical palette, straight from the logo.

Sunshine yellow melting into palm green, a mango orange accent and bold black outlines keep every page bright, playful and easy to read.

Make it fun, make it clear, make it trusted.

Charisse created a playful tropical brand, with a logo and a cast of mascots (Sunny, Coconut and Island) that make the business easy to remember. Limuel designed and built the website on WordPress, with a clear page for each service and trust badges for their 17 years of experience.

Pages of the new Paws Paradise website: the homepage hero with the mascots and the facility section
The Paws Paradise outdoor play yard with sand, pools and climbing toys
The Paws Paradise campus under a rainbow
The Paws Paradise homepage on a MacBook Air on a wooden console

A pet hotel that looks as fun as it is.

Pet owners can now see the 16,000-square-foot facility, compare boarding, daycare and grooming, and call in one tap. In its first year under the new name, Paws Paradise was voted best in The Vindicator’s 2025 Readers’ Choice Awards for boarding, daycare, pet sitting and grooming.

The Vindicator Readers’ Choice 2025 Gold Award badge

Award

Readers’ Choice 2025, Gold

The Vindicator, voted by readers in its first year as Paws Paradise

  • Boarding
  • Daycare
  • Pet sitting
  • Grooming

Start a project

Ready to be impossible
to ignore?

Book a free 30-minute audit. We will review your site, search, social, and ads, then send a clear game plan. No strings attached.

  • Reply within 24 hours
  • No long-term contracts
  • Senior team on every account